A founder calls me with excitement in his voice. He has finally launched his consulting business, filed an LLC online, paid a service company $49, and thinks the legal side is handled. Then the bills start showing up. First, the…
I have seen this mistake more times than I can count. A designer starts taking clients from her bedroom desk. A fitness coach sells online plans through Instagram. A consultant lands two corporate clients and finally feels like the business…
I once met a founder who had built a profitable online store before he had built a real business structure around it. The sales were coming in. Customers loved the product. Stripe deposits were hitting every week. On the outside,…
